Employed positions can have perks for parents. You get paid maternity and paternity leave. You have security in your working hours and income. You can take paid annual leave to have your family holidays. You will generally be able to receive some level of pay if you experience sickness. But in terms of flexibility, employed positions can often leave us feeling that we don’t get enough time with our kids. At the end of the day, quality time is key to their development and important for building strong bonds, so it’s not all too surprising that many parents are taking a step away from employment and pursuing a more flexible means of generating an income. This is where setting up a small business comes into play. Sure, it’s hard work. But you choose your hours. You don’t necessarily have to commute. You can fit your life around your little ones. Now, there are a number of areas you’ll have to focus on to help your new start up take off, but for the moment, let’s focus on communication with your customers!
The Importance of Easy Communication
Your customers are the individuals who are going to make your sales and generate your profit. So, you need to be on good terms with them. Many will want to get in touch for a number of reasons. Some will have questions about your products or services. Some will want to place orders. Some will want to carry out exchanges or refunds. Some will have complaints. It’s important that you deal with any communication that your customer has. This will maintain a good relationship, improve your brand image and boost your sales!
Have a Business Phone
Often people want to talk to a real person to have their issue dealt with quickly and effectively. They want an official answer before the call is over. So, make sure you have a business phone or make use of business phone systems to allow for this to happen. Customer support is a key area for any business to thrive. It deals with issues in as straightforward a manner as possible. Just make sure anyone answering the phone is fully trained and knows all relevant information about your business and the products and services you provide.
Enable Messages on Social Media
Social media is becoming an increasingly important tool for businesses. Many of your customers will spend a lot of time on social media and you can use it in many ways to build brand awareness and boost sales. But one effective use is to enable messaging. Let your customers message you on Facebook, Twitter and Instagram. This will allow them to reach out to you on a platform that is convenient for them and that they are familiar with!
Communication with customers and potential customers is essential for your business to thrive. So make sure they can reach out to you in a number of ways. This will drastically improve your business’ reputation!