Asphalt preventive maintenance requires a thorough, rigorous process to ensure everything is done correctly. Developing a checklist is one of the best ways to keep track of all these aspects. Here is a sample checklist that can be customized to your needs: The asphalt preventive maintenance checklist should include the following items:
Look for Experience
Asphalt is a durable and versatile material used for various projects. Adequately maintained, asphalt is less likely to crack than concrete and can last long. However, creating a maintenance plan that includes regular professional inspections is essential. This is the best way to ensure that any issues are addressed quickly and efficiently, preventing them from becoming more significant problems in the future.
Increased Traffic to Your Website: By sending your customers emails with tips, reminders, and promotions, you can keep them engaged and aware of your services. This will help build brand awareness and create stronger customer relationships.
In addition to email marketing, you should also use social media to promote your paving company’s custom offers. Social media can be a powerful tool for driving new business, especially when used correctly.
Look for Certifications
As a business owner, you want to be sure that your asphalt company has all the proper licensing and insurance coverage. This will protect you from any unexpected costs that may come your way. It will also allow you to work with the right people and ensure your employees are adequately trained.
Commercial asphalt maintenance requires a lot of different specialized equipment and tools. Finding a supplier that carries these specific products, like the EZ street asphalt, is essential and can help you select the best equipment for your business.
For example, when buying an asphalt plant, you’ll want to consider factors like the type of project you will be undertaking and how large your production capacity should be. You’ll also need to consider the storage requirements for your plant and any potential transportation needs. Pittbos, a new technology platform designed to meet the estimation, sales tracking, and ordering needs of asphalt paving contractors, is an excellent resource for finding this information.
Look for Customer Reviews
Online reviews are among the best ways to build trust with potential customers. This allows people to connect with your company without making cold calls or seeing you in person. We recommend implementing a Reputation Management strategy with your marketing agency to keep in touch with your customer base and generate new reviews.
Asphalt is less likely to crack and damage than concrete, especially when paired with routine maintenance. It’s an excellent choice for commercial properties looking to improve their parking lots, walkways, and other paving areas.
Your paving business needs a solid online presence to be competitive in the marketplace. This includes a well-designed website optimized for search engines and providing an exceptional user experience. It should consist of service pages for each paving service, like seal coating, striping, and more. It should also include a gallery of images and an About page so potential customers can learn more about your company.
Look for Insurance
Asphalt and concrete are often considered nearly indestructible materials that can withstand tons (literally) of weathering and vehicle traffic. However, these materials still require routine maintenance to minimize the risk of vehicle damage and pedestrian injuries. If these repairs are performed slowly, your business could be safe from injuries or auto accidents. Therefore, looking for insurance when vetting contractors and suppliers for your commercial projects is essential. Ideally, this would involve requiring complete copies of all liability policies and reviewing them for compliance with contractual insurance requirements. However, this may only be feasible for some businesses.