Disney & Disney Jr Ratings

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Ratings Highlights August 11-17, 2014 –

 

Final National Ratings

Disney Channel Is #1 in Total Day and Primetime in Total Viewers and Kids 2-11, Kids 6-11 and Tweens; Friday Premieres of “How to Build a Better Boy” and “Girl Meets World” are TV’s Top 2 Telecasts Among Target Kids;  Longtime Summer Winner Disney Channel Is Pacing to Again Be #1 in Kids 2-11, Kids 6-11 and Tweens

 

Disney Junior’s “Sofia the First” on Disney Channel Is Cable TV’s #1 Series

in Kids 2-5 and the #1 Preschool Cable TV Series in Total Viewers

 

24-Hour Disney Junior channel Ranks as TV’s #1 Preschool-Dedicated Network

for the 72nd-Consecutive Week

in Total Viewers and Kids 2-5; Has the

Week’s Top 6 Series Across Preschooler Networks Among Kids 2-5

 

Disney Channel: Total Day and Prime Highlights

For the week of August 11, 2014, powered by Disney Channel Original MovieHow to Build a Better Boy” and near-record performance for original comedy “Girl Meets World,” Disney Channel swept Total Day, ranking as cable TV’s #1 network in Total Viewers (1.60 million) and TV’s #1 network across major youth Kid 2-11 (832,000/2.1 rating), Kids 6-11 (625,000/2.6 rating) and Tween 9-14 (562,000/2.3 rating) demographics. Notably, Disney Channel has been TV’s #1 network for 168-consecutive weeks in Tweens (3+ years) and was #1 for the 167th time in the previous 168 weeks in Kids 6-11.

In Prime, Disney Channel stood as cable TV’s #1 network in Total Viewers (2.15 million), was #1 for the 468th-consecutive week among Kids 6-11 (918,000/3.9 rating – 9 years) and for the 205th-straight week among Tweens 9-14 (766,000/3.2 rating – 3+ years).

  • Disney Channel defeated Nickelodeon by 40% in Kids 6-11

 

 

  • (625,000 vs. 447,000) and by 73% in Tweens 9-14 (562,000 vs. 324,000).

 

 

With 2 weeks remaining in Summer 2014

, Disney Channel is primed to rank as cable TV’s #1 Total Day network for the 2nd summer in a row in Total Viewers (1.57 million) and as TV’s #1 network for the 3rd-consecutive summer in Kids 2-11 (844,000/2.1 rating), 5th in Kids 6-11 (608,000/2.6 rating) and 9th in Tweens (521,000/2.2 rating).

  • For the 2nd-consecutive week

 

 

  • , Disney Junior’s “Sofia the First” on Disney Channel ranked as cable TV’s #1 series in Kids 2-5 (477,000/3.1 rating) and the #1 preschool cable TV series in Total Viewers (1.76 million).

 

 

  • Disney Channel aired the Top 9 TV telecasts in Kids 2-11, Top 10 in Kids 6-11 and Top 16 in Tweens

 

 

  • (Top 5 below):

 

 

 

 

 

 

24-Hour Disney Junior channel

24-hour Disney Junior channel, now in its second year as a publicly-measured Nielsen network,

ranked as TV’s #1 preschool-devoted Total Day network for the 72nd-straight week among Total Viewers (531,000), Kids 2-5 (266,000/1.7 rating) and Boys 2-5 (134,000/1.7 rating) –every week since 4/1/13– for the 54th time in the previous 55 weeks in Girls 2-5 (132,000/1.7 rating) and 60th in Women 18-49 (102,000). Moreover, the channel recorded its #2 week ever in Boys 2-5, behind only holiday week of 12/30/13.

  • Disney Junior delivered the week’s Top 6 series across preschooler networks in Kids 2-5 and the Top 5 stripped series across preschool networks in Total Viewers

 

 

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  • For the week, Disney Junior channel more than doubled Nick Jr. in Kids 2-5 (+106% –

 

  • 266,000 vs. 129,000), Boys 2-5 (+109% –134,000 vs. 64,000) and Girls 2-5 (+103% –132,000 vs. 65,000) and held solid double-digit advantages in Total Viewers (+79% –531,000 vs. 296,000)and Women 18-49 (+85% –102,000 vs. 55,000).

 

  • For the week, Disney Junior channel towered over Sprout by triple-digit margins for the 72nd-consecutive week among Total Viewers (+264% –

 

  • 531,000 vs. 146,000), Kids 2-5 (+286% –266,000 vs. 69,000), Girls 2-5 (+326% –132,000 vs. 31,000) and Boys 2-5 (+253% –134,000 vs. 38,000) and by at least double digits for 72nd week in a row in Women 18-49 (+229% –102,000 vs. 31,000).

About Author

LaDonna Dennis

LaDonna Dennis is the founder and creator of Mom Blog Society. She wears many hats. She is a Homemaker*Blogger*Crafter*Reader*Pinner*Friend*Animal Lover* Former writer of Frost Illustrated and, Cancer...SURVIVOR! LaDonna is happily married to the love of her life, the mother of 3 grown children and "Grams" to 3 grandchildren. She adores animals and has four furbabies: Makia ( a German Shepherd, whose mission in life is to be her attached to her hip) and Hachie, (an OCD Alaskan Malamute, and Akia (An Alaskan Malamute) who is just sweet as can be. And Sassy, a four-month-old German Shepherd who has quickly stolen her heart and become the most precious fur baby of all times. Aside from the humans in her life, LaDonna's fur babies are her world.

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