Texting and Driving #ItCanWait @ATT @Itcanwait

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As background, AT&T data scientists looked at three months of anonymized data on our network, and through algorithms and analysis, were able to conclude:  states that have statewide anti-texting laws have lower rates of texting while driving – at a statistically significant level.  According to the data, the four states without a statewide ban (AZ, MO, MT, TX) have a roughly 17 percent higher rate of texting while driving than the 46 states with statewide bans.

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So what does this mean? This shows us what people actually do, versus what they say they do. Remember, while over 90% say they know texting while driving & distracted driving is dangerous, 71% continue to engage with their smartphone behind the wheel (AT&T Survey, 2015). More information is available on our blog here – and our creative team made this super cute GIF to share this message with these findings if you wanted to check that out.

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